Industry Updates: Fake Story Views, Creator Accounts, and More!

Running successful influencer campaigns isn’t just about finding the right brand ambassadors and posting the best content. True experts know the ins and outs of the industry, and that includes the latest changes to all the various social media channels. Still, staying on top of everything can be hardwood. So, to ensure that you’re running […]

How Much Do Fashion Influencers Charge?

Getting to Know Fashion Influencers  When it comes to influencer marketing, there is no denying the power that the fashion industry has. In 2018, Fashion was the top industry to partner with influencers, behind Lifestyle.  Fashion influencers help brands with their *fashionista* credibility. If a true style icon is promoting a specific product, on instagram, […]

#unlabeled: Diet Coke Uses Influencers to Fuel A Powerful Conversation

One of the most unique qualities of influencer marketing is that it allows brands to ignite conversations that resonate with consumers on a personal level. Through influencer campaigns, people with common interests can connect, putting commonalities at the center of the discussion rather than the product.  A Campaign With No Labels     Diet Coke recently launched […...

Influencer Pods: Secret Communities For Becoming A Fake Influencer

Becoming a real influencer is not an easy game to play. Not everyone can organically build an audience of like-minded individuals and be regarded as a thought leader. Still, everyone can try. And when some realize the influencer cards might not be in their favor there are other options: Influencer Pods.  Influencer pods are public […]

Product Update: Link Tracking Capability

As more brands incorporate influencer partnerships into their marketing strategy, it’s essential that marketers have a way of monitoring their impact of their campaigns. We are pleased to announce that we are offering our customers the ability to share trackable links with influencers, in order to receive a complete picture of campaign performance. Klear users […]

#WakeUpBetter With Tuft & Needle

10 years ago, ordering a mattress online would seem crazy. The logistics alone would be hard to fathom. The mattress-in-a-box industry has changed all that. From Casper to Leesa to Purple, the market continues to grow with new players offering consumers an easy way to shop and deliver a mattress. Tuft & Needle, an Arizona […]

How Much Do Influencers Charge?

In recent years the Influencer marketing industry has seen rapid growth, so much so that it is now a standard channel brands incorporate into their strategy. However, brands still struggle with budgeting as there are no clear industry standards for influencer pricing. In order to tackle this issue we’ve conducted a study on rates in […]

Klear’s Influencer Search Engine Gets Even Better

With so many influencers available, it can be hard to determine who is legitimate and who isn’t. That’s why it is crucial to work with a reliable influencer search engine that is setting adequate filters to ensure your brand creates the best partnerships. A majority of tools on the market will discover influencers based on […]

3 Reasons People Leave Klear

For marketers, selecting the right tool can be complicated. From social media to email marketing, each process of the marketing cycle requires a complex software – influencer marketing is no different. Though influencer marketing is a relatively new industry, already there are several platforms on the market all attempting to make the process easier. Klear […]